There’s not going to be a magic switch that reboots the world’s economy or bolsters commercial confidence. But as the shutters rise and we emerge and adapt to this ‘new world’, it is the actions of individuals and businesses that will be under the spotlight now more than ever. What we do, even more so than what we say will matter and people won’t sit on the sidelines if they don’t agree. Just look at the reactions to the way Virgin Atlantic and Victoria Beckham treated its st